Facebook AdvertisingMarch 9, 2018Facebook Ads vs Google Ads: 1-1 or Not?With well over 6 billion searches performed on Google each day and well over 757 million daily active users on Facebook you have to wonder where it stands when it comes to the effectiveness of an advertising campaign.
Facebook AdvertisingMarch 2, 2018Best Facebook Ad PracticesFacebook was the top app in 2013 clocking in with 103,420,000 average unique users.
Campaign ManagementMarch 2, 2018Real Time Reporting: Why It’s Vital in 2014Twenty years ago, way back in 1994, there were fewer than 10,022 websites and today we’re pushing well past 919 million.
Facebook AdvertisingFebruary 23, 2018Gaining Direct ROI from Social ChannelsSocial media has given everyone willing to participate a voice in the matter of business and entertainment. People are able to actively engage with brands, entertainers, and average Joe’s.
UncategorizedFebruary 23, 2018Top 10 Mobile Advertising Trends to WatchHere’s a stat: 91% of adults own a cell phone. Let that sink in for a moment. Got it? Good.
Facebook AdvertisingFebruary 16, 2018How Facebook’s Algorithm Updates Affect MarketersFacebook giveth and Facebook taketh away. Trying to keep track of the algorithm changes on Facebook can drive you nearly to the brink of madness.
Campaign ManagementFebruary 16, 2018Why Display Is For “Branding,” Not AcquisitionHave you ever funded a display advertising campaign in hopes of high click through and conversions but once the report comes back you see an abysmal performance?
Campaign ManagementFebruary 9, 2018How To Grow Your Customer Base at a Fixed Predictable RateThere’s nothing as exciting than seeing your customer base and revenue skyrocket but these events are few and far between. They happen during major holidays.