WeeklyQ: How To Make The Most Of Your Retargeting No Matter What You’re Marketing

October 4, 2019

How To Make The Most Of Your Retargeting No Matter What You’re Marketing – AdEspresso: Any company regardless of its type can benefit from ad retargeting because you’re reaching out to customers who’ve already shown interest in your product.
The Best 15 Free Facebook Messenger Bot Builder Platforms – Chatbot Tutorial: This growing demand is coming mostly from small business owners and marketers that don’t know how to code.

Google Plans To Track Credit Card Spending – BBC News: Google is planning to track billions of credit and debit card sales to compare online ad clicks with money spent offline.
Facebook Advertising: 4 Must-Know Tips To Drive Successful Results – Business 2 Community: Facebook is a gold mine for advertisers, and if done right, brings in significant return over a short period of time.
Generate Small Business Success Through Facebook Advertising – IceCube Marketing: There is more to Facebook Advertising than just pressing the “boost-post” button. The many options and complications on the platform offer opportunity for phenomenal results.
Forget The Algorithm: Why Media Planning Is More Important Than Ever – Digiday: The human side of media planning is just as vital as ever to the success of a campaign – it just demands a completely different toolbox and timeframe than in the past.

How To Leverage User-Generated Content In Your Marketing Strategy – HubSpot: Every piece of content a user produces on your website or site’s outpost becomes branded user-generated content.
Brands Are Using Influencers Like Ad Agencies – Digiday: An increasing number of brands are going straight to Instagram stars and social stars on other platforms to make creative, cutting their agencies out of the process.
Welcome To The Performance Era Of Content Marketing – Insights: Content marketing can increase brand equity – content has the power to change the way people feel about brands.
The Top 8 Ways B2B Brands Are Reaching Customers In 2017 – HubSpot: More focus on customer user groups/events. Good number of companies are starting to see the potential of holding customer user groups and other related events.