Create Content That Spreads Like Wildfire

February 21, 2020

Here are last week’s top “don’t miss” social media marketing articles selected by the adQuadrant team!

Make Your Content Spread Like Wildfire – via Entrepreneur: Does your content get all of the traction that it deserves? If not, and you are spending your time crafting valuable content that could greatly impact your audience, it’s time to find a new way to stand out. Use this article to understand the process that is necessary to ensure your audience actually consumes your content.

The Best Social Media Engagement Strategies – via HubSpot: Although the word “engagement” gets thrown around a lot, few brands actually know how to achieve it. Engagement is not easy to just produce – and the game of tweeting, instagramming, and Facebook/LinkedIn posting probably isn’t going to be as affective as you’d like. Use this list of ideas that will help you truly engage your audience with powerful content.

Produce Consistently Great Content – via Buffer: Marketing has an incredible potential to impact individuals’ lives; and brands that bring unique perspectives, skills, and people together seem to provide the most value and make the biggest impact. Having a variety of both skills and tools readily available will assist your team in successful marketing campaigns, while allowing you to shine as an individual. Check out these 7 marketing skills to help yourself, and your team, produce consistently great content.

More Articles

Unlocking Customer Growth by Targeting Competitor Weaknesses
E-Commerce Marketing
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Google
April 23, 2024
Unlocking Customer Growth by Targeting Competitor Weaknesses
Understanding and leveraging your competitors' weaknesses through competitor analysis, particularly in terms of their advertising and marketing strategies, is an extremely powerful tool for ecommerce brands. More than just keeping an eye on the competition, competitor analysis empowers brands to identify and exploit gaps and opportunities that they may have otherwise overlooked.
The Art of Meta Ads: Creative Techniques for Impactful Campaigns
Digital Marketing
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E-Commerce Marketing
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Paid Media
April 19, 2024
The Art of Meta Ads: Creative Techniques for Impactful Campaigns
With the average user scrolling away from content in less than 2 seconds, creating Meta ads that not only grab attention but convert that attention into meaningful engagement has never been more challenging—or more important.  Given the brief interaction time, each creative decision in your Meta ads—from the imagery and headlines to the ad text itself—must be meticulously crafted to resonate with the intended audience.
How To Use Multi-Channel Attribution Tools To Optimize Ecommerce Performance
Attribution
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E-Commerce Marketing
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Email Marketing
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Paid Media
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Retention
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SMS Marketing
April 17, 2024
How To Use Multi-Channel Attribution Tools To Optimize Ecommerce Performance
Multi-channel attribution, unlike single-channel or platform-specific analytics, provides a holistic view of your customer's journey, tracing the path across multiple touchpoints and platforms before a conversion occurs. This method acknowledges that in today's digital ecosystem, consumers interact with a brand through social media ads, search engine marketing, email campaigns, direct visits, and more—before making a purchase decision.