Here are last week’s top “don’t miss” social media marketing articles selected by the adQuadrant team!
Social Media Is A Virtual Storefront – via Entrepreneur: Social media is not only the easiest way to communicate with your customers, users, and fan base; it’s the easiest way to shape the perception of your brand. Ultimately, there are many similarities between the physical representation of your business, such as a storefront, and its representation on social media. Name, location, aesthetic, brand, content, and products determine an overall portrayal – online and in-person. Develop the best digital representation possible for your brand and make your virtual storefront as inviting as a real one.
Emotional Marketing For Instagram Ads – via AdEspresso: Emotional marketing has the capability of making your brand more competitive. In an increasingly challenging landscape, it is more important that ever to differentiate your brand with a post that evokes distress, excitement, love, or anger; that simultaneously persuades your viewers to act. Emotional marketing is hard to get right, but if you do, the content will drive your campaign goals. Check out this article to see what makes your followers truly feel your brand, and why Instagram is the best platform for it.
Schedule Facebook Posts For More Time And Results – vial Buffer: Maintaining consistency and quality, reaching a wider audience, and becoming more efficient are three huge perks of scheduling your Facebook posts in advance. This tactic can help you plan ahead and become a better marketer, as it will provide you with an opportunity to decrease multitasking throughout the week, increasing your overall productivity. This article show you why you should leave manual publishing in the past, and use a third-party app or Facebook to assist with your posts.